DISTRIBUTOR NEWS
Voice by Gamma now available from Westcoast Cloud UK cloud distributor Westcoast Cloud, part of the ALSO Group, has expanded its Microsoft Teams voice offering with the addition of Voice by Gamma, which uses the Microsoft operator- certified programme Microsoft Operator Connect to connect Teams to the public telephone network. Voice by Gamma gives Westcoast Cloud partners a simple way to provide Microsoft Teams‑integrated calling services to their customer base and create recurring revenue opportunities through voice. Westcoast Cloud partners will be able to provision and sell Voice by Gamma through the Westcoast Cloud marketplace, with Teams- integrated calling and unlimited UK and international minutes bundled into a single SKU. This gives partners
reach even further into the SMB and MSP partner community. Together we will ensure that Zyxel Networks partners have everything they need to deliver great service to their end-user customers and keep on growing their networking solutions and managed services business.” As well as meeting the needs of existing partners, Euro Options will offer accelerated on‑boarding to new resellers and MSPs. … Elovade debuts AI Technologies category with nexos.ai and Rencore signings Elovade UK&I has added an AI Technologies category to its portfolio to help MSPs build standardised, recurring Managed AI Services. CEO Philip Weber said: “AI presents a tremendous opportunity for our MSPs and IT service providers to strategically evolve their business models and build new service offerings. Now is the time to lay the right foundations and gradually make AI an integral part of their services business. With our new ‘AI Technologies’ category, we are combining a carefully selected vendor portfolio with expertise and enablement to support our partners on their journey towards becoming Next Gen MSPs.” At launch, the focus is on the productive and controlled use of AI and governance and transparency across existing IT environments. The first two vendors in the AI category are: nexos.ai, which provides centrally managed access to more than 200 AI models via a
single platform, enabling businesses to integrate different models into day- to-day work, applications and automated workflows while centrally managing access, usage, costs and governance; and Rencore, which provides governance and transparency across
Philip Weber
resources, access rights and risks for Microsoft 365, Power Platform, Copilot and AI agents. In the coming months, Elovade plans to add other vendors to the category and broaden the AI support available to partners. https://elovade.co.uk/ai-category A silent auction and donations from 250 guests at its Annual Partner Conference in London on September 23 and 24 took the total funds raised by Elovade UK & Ireland for the Ash Family Row in aid of Suicide&Co to more than £25,000, meaning that the distributor is now just £5,000 short of its £30,000 fund-raising target. By rowing 3,000 miles across the Atlantic in memory of Robert, a husband, father and friend lost to suicide in September 2023, the Ash family are aiming to raise £500,000 for the only national charity to provide specialist support for people bereaved by suicide. https://www.ashfamilyrow.com/ suicideandco.org
a simpler alternative to traditional per-minute billing, with more predictable calling costs for customers and less administrative complexity. Chris Wade, Chief Marketing and Product Officer at Gamma, said:
Chris Wade
“For many partners, the next growth opportunity isn’t about finding an entirely new customer. It’s about creating more value within the Microsoft relationships they already have. Voice is a natural part of that opportunity, particularly as more businesses move their communications into Teams. This partnership is about making that opportunity easier to capture. Westcoast Cloud has the Microsoft ecosystem, partner relationships and route to market. Gamma brings the voice infrastructure and expertise. Bringing those strengths together gives partners a stronger way to grow their Microsoft practice and build recurring revenue around a service their customers increasingly need.” … Arrow Electronics joins Nutanix Elevate Service Provider Program Arrow Electronics has joined the Nutanix Elevate Service Provider Program as an authorised Service Provider Aggregator for EMEA, including the UK & Ireland. Acting as intermediaries between Nutanix and service providers,
Exertis Ireland to distribute Acer commercial Chromebooks
Damian Guerin, Managing Director of Exertis Ireland, said: “Having built a fantastic consumer partnership with Acer, expanding into their commercial Chromebook offering is a natural and timely progression. Irish resellers are continually looking for scalable, secure hardware options for schools and commercial clients. Acer’s Chromebook lineup hits the mark on performance, durability and value.” ireland.compute@exertis.com
aggregators are selected for their ability to deliver
consumption-based pricing and support service providers through recruitment, onboarding, activation and growth. Mike Worby, Head of Strategic Alliances EMEA for Arrow’s Enterprise Computing Solutions Business, said: “Joining the Nutanix Elevate Mike Worby
Acer UK has expanded its existing relationship with Exertis Ireland to include the company’s commercial Chromebooks, as well as its consumer models, enabling Irish resellers and MSPs to meet growing demand for ChromeOS solutions in the education and wider enterprise sectors.
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